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Do You Prefer Service Over Price?

Published on February 16th, 2012
What is more important to you, paying a premium and receiving great service or accepting mediocre service while focusing on lower prices? The Tempkin Group recently did a great study on what consumers prefer when doing business with 14 types of companies. The type of companies where good service mattered the most? Banks.

Full article and details can be found on The Temkin Group site by clicking here.


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